About Stress Free Blueprint
Stress Free Blueprint is a revolutionary stress-elimination program founded by Master Life Coach Brian Williams and stress-transformation specialist Rich Taylor. Unlike traditional stress management programs that teach you to cope with symptoms—93% of which ultimately fail—Stress Free Blueprint provides a proven system for identifying and eliminating your unique stress triggers at their source. Through our comprehensive approach combining live training sessions, personalized assessments, weekly video content, and ongoing community support, we help individuals move beyond temporary relief to achieve lasting transformation.
Whether you're struggling with work pressure, relationship strain, financial anxiety, or the constant overwhelm of modern life, our methodology gives you the tools to permanently remove the root causes of your stress rather than just manage it. We believe you weren't meant to just survive—you were born to thrive in a state of genuine peace, clarity, and joy. Stress Free Blueprint is your roadmap to making that vision your reality.
"Chill" Brian Williams
Brian's Fun Bio
When Brian's not busy helping people eliminate stress, he's usually creating some for himself by being a fan of THREE football teams (Ohio State Buckeyes, Pittsburgh Steelers, AND Tampa Bay Buccaneers—because apparently supporting one stress-inducing team wasn't enough). He fled Youngstown, Ohio the second he could, yet somehow still bleeds scarlet and gray every Saturday in the fall.
Go figure. Brian has been happily married to his wife Claudia for 28 years—which means he's clearly an expert at stress elimination, conflict resolution, and knowing when to just say "yes, dear." They have a 9-year-old daughter named Ellie who keeps them on their toes and reminds Brian daily that he's not nearly as cool as he thinks he is.
After escaping the frozen tundra of Ohio and doing time in Southern California, Brian discovered his happy place: south of the 10 freeway, near water, in Lithia, Florida, where "winter" is a theoretical concept and pickleball reigns supreme. Speaking of pickleball, Brian has fully embraced his transition into the sport that proves you've reached peak dad status...
Brian's Actual Bio
Brian J. Williams is a Master Certified Coach (MCC) through the International Coaching Federation with 25+ years and 8,000+ coaching hours, having served 1 million+ people at UHC/Level2 and Rally Health, where teams he led helped 700,000+ members lose 2.5 million pounds. Through thousands of coaching sessions, Brian discovered a critical pattern: clients overwhelmed by stress couldn't make progress in health, relationships, career, or finances—no matter how motivated they were.
This insight led him to develop a methodology for eliminating stress first, which then unlocked transformation in all other life areas. These learnings became the foundation of Stress Free Blueprint, his systematic approach to identifying and eliminating stress triggers at their source—replacing the symptom management that fails 93% of the time with proven methodologies that create permanent transformation.
"Calm" Rich Taylor
Rich's Fun Bio
Rich was born in New England but at the tender age of seven, his family moved to a strange and far off distant land called, "New Jersey".
Rich can humbly state that he is highly educated. He has so many college degrees that they call him Dr. Fahrenheit. He has “attended” the following major universities.
Duke University: He went to their bookstore.
Yale University: He walked on their campus
Indiana University: He went to a business conference there
University of Miami: He went to their cafeteria
In high school, he was a “strong” student. That means I carried a strong D average. Sometimes I flirted with a C-.
He mastered his foreign language course by taking Spanish 3. Which means he basically took Spanish 1 three times.
In Algebra, his philosophy was, “X x Y, “should I care?
He did not need to study Geometry because he knew how to cut a pizza into 6 even slices.
The teacher would ask him to use the word “before” in a sentence. I replied, “2 and 2 be 4.
Being of Italian descent, he also graduated from “What’s A Matter U”.
Rich's Actual Bio
Rich and his wife Donna have been married for 41 years and live in Western North Carolina. They have two adult children, Sarah and Stephen.
He is an actual graduate of Ringling College of Art and Design. I have had a 50-year career as a graphic designer in the fast-paced world of Advertising and Marketing. I have had the honor of working for some wonderful companies, including ten years as an art director for the New York Times Magazine Group and The Get Motivated Seminars.
The phrase “I need it yesterday” has often been used in the projects I have worked on, and it can cause a ton of stress. That is how I came to understand how harmful stress can be across every aspect of your life. I am dedicated to helping as many people as possible avoid the tragic effects of stress.
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